Outsourcing Case Studies Businesses Can Learn From

The rise in outsourcing and remote working opportunities is possibly one of the only bright spots among the dismal clouds cast by the COVID-19 pandemic. Many people were uninformed in the early phases of the pandemic, and many outsourcing organizations saw a drop in production.


Now, however, according to Gartner, around 74% of CFOs want to shift at least 5% of previously on-site personnel into permanently remote employment once the epidemic is over. 


However, as people became acclimated to the situation and accepted new technical solutions, outsourcing capabilities and economic opportunities, they found new avenues to explore.


A global IT outsourcing market analysis predicts that the industry would increase by 98 billion USD by 2024, with a compound annual growth rate (CAGR) of 5%.


Though outsourcing is a highly profitable and effective approach to develop your business, there are a few things to consider before implementing it. Learning from the experiences of companies that have done this successfully can be a simple approach to get started.


To this end, we’ve gathered 10 outsourcing case studies to help you get a better grasp of outsourcing.

1. CuriosityStream

Curiosity Stream is a global independent media firm and video-on-demand streaming service that experimented with outsourcing in 2019.


They employed six programmers to assist them in developing the video component that increased the number of hours watched. This aided them in increasing overall productivity while also lowering the cost of developing the software.


The CuriosityStream team drew inspiration from the many achievements of other companies and learned how to build a successful outsourcing program.


According to interviews with Andre Silva, CTO of CuriosityStream, his advice to other entrepreneurs is to work out how to combine the offshore crew with the on-site staff.

2. StudyTube Hires

StudyTube is a Dutch-based online education portal that relies on nearshore programmers. In the beginning, they worked with part-time engineers but quickly realized it wasn’t going to work.


As a result, they employed Ukrainian developers, and this nearshore outsourcing solidified their chances of expanding their firm. With a secured investment of €1,500,000, they are continuing growing at a rapid pace.


3. Skype


We’ve all heard of Skype, a telecommunications tool that specializes in video and phone chats between devices via the internet.


The majority of the software was developed by European web developers. Skype asserted that competent web development was required for its product concept, so it chose outsourcing as a solution.


The 300 million monthly active users and nearly 1 billion downloads attest to their success through outsourcing.

4. Slack


Slack has its own growth story among the success tales of organizations that have benefited from outsourcing. MetaLab, a Canadian design firm, was engaged by the company to assist in producing a viable product from the beta version.


In July 2017, the company raised a total worth of $5 billion, and it is still increasing. By outsourcing website design and mobile app development, the corporation increased its investment.


Slack’s rise from rags to riches is a prime example of outsourcing success. MetaLab offered crucial feedback to the Slack team, allowing them to design a solution that reached 15,000 users within two weeks of its launch.


5. GitHub

GitHub hosts Git for version control in software development. This Microsoft subsidiary provides Git’s version control and source code management (SCM) functions as well as its own features.


One of the companies that outsourced its MVP is GitHub. They recruited a backend developer to build the product’s backend.


6. Whatsapp


Whatsapp has over 1.5 billion active users in over 180 countries, and the corporation is no stranger to outsourcing. With a limited cash reserve, creators Jan Koum and Brian Acton concluded that outsourcing was the best method to create the product.


As a result, they employed Russian software developers to reduce operational costs while obtaining highly experienced workers. 


Whatsapp is the third most downloaded Android app on the Google Play Store, with over 2 billion active users.


7. Waitwhile


Waitwhile, created by two ex-Google employees, solves a prevalent problem for people who are waiting in line for a phone call. We all despise getting held at “receiver point” for hours on end with an annoying tone that rings intermittently. Waitwhile is fixing that problem with the assistance of artificial intelligence; it will wait for you while you do whatever else you need to do.


Waitwhile began with a base program that was warmly appreciated by its early users, and scaling became inevitable. However, they were limited by their technology, so they outsourced the work to NeoITO.


They improved their previous framework, which was built with AngularJS, and added the functionality required to handle high scaling. Waitwhile has established its market position with over 2 million hits.

8. Widget Brain


Widget Brain is a startup company established in the Netherlands that is a pioneer in AI-driven labor management. It is one of the Netherlands’ hottest startups.


Outsourcing altered the game for them when they employed five Ukrainian developers; the high-quality labor they acquired at a reasonable cost aided their company’s growth.


Widget Brain has received a $2 million investment to develop globally thanks to software outsourcing.


9. Oktopost

Oktopost is a social media management platform that was launched in 2013. They operated in Israel, Ukraine and the US, with 22 employees.


Oktopost hired software developers through Daxx in 2018, which helped them extend their roadmap and scale their business. The offshore development team has undoubtedly assisted them in developing services that they struggled with in the early stages. Outsourced work assisted them in improving their company roadmap and attracting additional investors and consumers.

10. Alibaba


Alibaba is unquestionably one of the most successful outsourcing cases. Alibaba Group co-founder Jack Ma is a staunch supporter of an open and market-driven economy.


Initially, Jack Ma outsourced his software development job to the United States. This was done to appeal to a bilingual audience and to employ experienced computer specialists that he couldn’t locate locally.


This was not in vain, as Alibaba today controls 60% of the Chinese e-commerce market.


There is a rather prevalent misunderstanding that outsourcing results in weak management techniques and subpar customer service. To gain the benefits of outsourcing, you must first hire the right people who can match your needs.